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Justin Liddell

Chief Executive Officer

Justin has been CEO at Villa Maria Estate since July 2019 following a 6-month period as Chief Commercial Officer.

Prior to joining Villa Maria Estate, Justin was a partner with the global advisory firm, PricewaterhouseCoopers (PwC) where he had worked for the previous 25 years.  During his time with PwC he advised companies across a wide range of industries and increasingly in the New Zealand agriculture sector.  Justin has acted as Chief Strategy Officer and Chief Financial Officer for New Zealand’s largest meat company, Silver Fern Farms Limited, during a period of change at that company.

Justin is a skilled leader and passionate kiwi who is motivated by sharing the best of new produce with discerning consumers around the world. 

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Awatere Valley